How to approach a website design how important are pictures on a website

What is the purpose of a business Web design?

Only show pictures that will sell you product or service

Customers are not interested in your family or staff photos

Web page design approach

Some people cannot get their heads around the World Wide Web. Most of them regard having a website as having a brochure online. This is good no problem with this however unlike a brochure WORDS not pictures are the most crucial aspect to a new website.

Pictures slow down you website

Sure you need pictures and you need to portray your company with the best possible image and pictures play a major role in this. What we are talking about is picture OVERLOAD. A website has the capability of storing thousands even millions of pictures however how many people will have the time or inclination to view these? Pictures should tell a story and like words should be as short and to the point just enough to get the message across. Remember the more pictures you have the slower your website becomes and consequently the more aggravated your visitor becomes. Treat pictures as a means to an end no more.

How many picture on a web page is enough?

As an example we have recently had a client who said that he had 200 pictures of his travel lodge. This is after having previously given us 80 to be used in key areas on his pages. His website does not have more than twelve pages that is about 23 pictures per page! keep it down to four pictures per page.

Search engines are more important than pictures

The first objective of a new website is to be able to attract visitors pictures will not do this. The most crucial aspect is to develop a website with search engines in mind. Only when you start getting visitors analysing which pages are the most popular and then by careful selection decide whether the pictures you are using helps to motivate the visitor.

Which brings us to the point of every website that is you have to have visitors, visitors, visitors. Search engines are responsible for over 80% of your visitors neglect this at your peril!

YOUR website may be about you but only in so far as how you are able to provide a service, or sell a product that will satisfy a visitors needs and wants. Your visitor does not want to be burdened by you and photos of all your family or staff members they only care about themselves.

How do people use the Internet

People want information that is they want to read how you are able to help them! Pictures must enhance this information gathering not overload it. Search engines want to read your website (they cannot read pictures) the more a search engine can read about what you offer the greater chance you have on being ranked highly on their indexes. The more highly ranked you are the more visitors you are likely to get. Simple but it requires some thought about how you approach having a website designed.

Web Design for businesses

If you are looking for a new professional business web site or would like to have your current web site updated we can offer great advice and fresh ideas. our approach to web design is unique please contact us with any specifications you have for your web site or project and let us know your business needs and we will get back to you within 24 hrs to discuss all aspects of your business requirements. We look forward to working with you

For smaller business what we give you is something that you can make money with. If you do not do anything else to promote your company you need a business website. It will bring you more leads than you ever imagined!

Marketing and developing websites

Our web design services

Graphic Designers Africa If you need not only a compelling and attractive looking website but also a productive one this is where Epnet Web Design can help. We are totally committed to the success of your project and understand the importance of good service, efficiency, productivity and are open 24/7/365!". Our professional development & design team of consultants are made up of highly trained staff, including ISP service providers, project managers, graphic designers, website developers, web designers, programmers, copywriters and search engine optimisation experts we also provide web hosting we are Internet consultants and SEO marketing consultants in South Africa.

Successful web sites

Marketing your web site is always the driving factor in everything we do at EPNET not only Internet marketing but looking for ways to add exciting features and bringing in new ideas and promotions that will make your web site work hard for your business. We also host your web site and track your site pages giving you reporting facilities and daily reports on the people visiting. We are the only ones that can instantly identify where a visitor is coming from not only by country but usually by region and town providing a lot more marketing information than others who may tell you what make of web browser your visitors use (huh that's helpful?).

Approach to business web design

What is the purpose of a business Web design?